Bangalore, February 5, 2017- Aisle, an online Indian dating brand, raise an Undisclosed Angel Round from Konglo Ventures LLP and others on LetsVenture.

We think Aisle stands out as a platform that offers a unique value proposition for the urban crowd in India. It is addressing a genuine problem and the approach they have taken is quite interesting in terms of the business model, product design and the curation process. Moreover, they are looking at the right market given that the rate of urbanisation is increasing and the urban crowd is quickly shifting away from traditional ways of finding a life partner. Although there are several players in this space, we believe Aisle will be able to carve out a niche for itself if they stick to their original value proposition.” said Vinod Jose, Partner at Konglo Ventures LLP and lead investor in the round.

Online dating has been a casual gamified effort for the past couple of decades. Aisle is a fresh product that induces seriousness in its users which seem to be radically changing the way modern Indians are meeting their soulmates. Women in India have taken a liking to how Aisle works, that’s important for a matchmaking product. It is not typical of a B2C product with limited capital to make their mark in a crowded market like Aisle has. The team has built a well designed and well-monetized product. More importantly, they’ve taken it to market successfully. Able & Bivin met their wives on Aisle, and that’s fantastic validation for the platform. As their journey continues, we will see a lot more social impact being created.” said Anand Chandrasekaran, Head of Platform / Product Partnerships for Messenger at Facebook and investor in the round.

About Aisle

Aisle is an Indian dating brand, which offers a differentiated experience to its audience – the single urban Indians of today. It is a matchmaking product that highly focuses on and takes into consideration the distinct needs of its Indian consumers and their cultural environment. The strong response, in terms of Aisle’s growing user base and the numerous success stories, stands as testimony to their social impact and high-value product.

 

About LetsVenture

Founded in 2013, LetsVenture enables startups and investors to discover and connect with each other. There are 12000+ startups and 2200+ investors on the platform. LetsVenture works with startups and investors on discovery, syndication and closure. This involves managing due diligence and paperwork closure. LetsVenture has enabled more than 100 startups to raise over $40mn.